Brand Identity / Naming / Design / Webpage
Polish company NTB S.A. created an innovative product - building block with integrated insulation core. It means that when you build a house using those blocks, you don't need an additional acoustic or thermal isolation for the walls. Just build it, and live in it. Our goal was to convert this product into a brand.
Vesta (Latin pronunciation: [ˈwɛsta]) is the virgin goddess
of the hearth, home, and family in Roman religion. She represents the "warmth of home" and that made her the perfect "brand hero" for our blocks.
Logo & Brand ID
Inspiration for logo and brand identification came from classic Roman & Italian design. We wanted Westa brand to feel fresh but at the same time kinda "classic" and everlasting, like the blocks themselves. Scope of our work included logo, flyers, business cards, letterheads and website design & coding.